You already know that an online presence is a must in the age of the internet, but where do you start? If you’re a small business, you should look into listing your company in a free online directory. However, there are a few things to keep in mind when you create a listing for the first time, such as NAP consistency and links.
NAP (name, address, and phone number) consistency makes sure customers aren’t confused about how to get in touch with you. Make sure that you have this key information spelled and formatted identically on all sites.
All listings should also contain links to your website. The linked pages should be relevant to the listing and links should be regularly checked to make sure they’re active.
Now that you have an effective listing, you need a directory that supports your efforts. Don’t settle for sites that skimp on promotion or don’t invest in design. To help you in your search, here are 15 sites to consider for your online business listing.